Guide on How to Write University Essays and Dissertations

Guide on How to Write University Essays and Dissertations

Articles Library    Review of Ivory Research

Medicine, Psychology & Sociology Articles

Business Articles

Economics Articles

Industry Lifecycle

Marketing Mix

McKinsey 7S Framework

Product Life Cycle

Ansoff Analysis

BCG Growth-Share Matrix

Value Chain

Porter's Generic Strategies

Scenario Planning

PEST analysis

SWOT Analysis

Porter's 5 Forces analysis

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How to write an Essay

How to Write the Coursework or Report

How to write the Marketing or Marketing Communications Campaign

How to write the Dissertation

Where to start?

How to choose an area of research

How to define Issue or Argument

How to define Issue or Argument

How and where to review the literature

Research Methods

Dissertation Structure

Some tips to survive your dissertation: some predictable crisis

Important tips to succeed the dissertation

Databases of Academic Journals and Publications; Market Data

Essay Sites

Student Tricks

Exam Preparation Tips

Writing a company-based coursework, report or dissertation

BALANCED SCORECARD

Critical Success Factors

Competitor Analysis

Creating Brand Awareness through Effective Brand Names

Consumers Decision Making & Consumer Behaviour

Corporate governance and its development

Managing Cultural Diversity

Globalization - Economic Dimension

Creating Competitive Edge through Continuous Innovation

Mergers and Acquisitions

Market Segmentation - Effective Tool to Capture Opportunity

Analysis of Modern Portfolio Theory

Reducing Workplace Bad Stress - An Imperative Managers Role

Ensuring Effective Teamwork in Organization

Developmental and Child Psychology

Rise of Entrepreneurship

Healthy Living, Fitness and Nutrition

Role of Multinational Corporations in the modern world

Merger of the Royal Bank of Scotland (RBS) and Natwest Bank

Efficient Market Hypothesis: Myth of Reality?

New Media and Online Marketing

Business Ethics and Unethical Practices

E-banking - Online Banking and its role in todays society

Changing role of Nurse

Organizational Change: Mission Impossible?

Testing the effectiveness of Performance Appraisals

Recruitment - important aspect of Human Resource Management

Research in Social Sciences

Social Psychology

Strategic Change in the contemporary business world

Evolution of corporate culture

Customer Loyalty, is it really important?

E-Business, success of failure?

How important is Knowledge Management for businesses?

The Meaning and Importance of Corporate Strategy

How effective can Financial Performance Analysis be?

Project Management Effectiveness and Assessment

Hospitality Marketing

Ensuring Effective Leadership Choice in Organization

Social Responsibility- A Definite Aspect of Corporate Image

Sustainable Tourism and Sustainable Development

E-tailing and opportunities it opens to businesses

The essence of Kaizen and its role in operations

Everything you wanted to know about Capital Markets

Risk and Return

Methods of Capital Investment appraisals

Understanding Time Value of Money in Investment appraisals

BALANCED SCORECARD

Understanding the Cost of Capital

The Importance of Dividend Policy

All about Mergers and Acquisitions

Understanding Mergers and Acquisitions

The Relevance of Corporate Governance to Public Trust

Portfolio management: get rich quick and responsibly!

Market efficiency: know where youre headed and why

The Deal on Financial Derivatives

Pinning Up the Stock Exchange

Financial Crisis

Bank Management in Modern Environment

Financial Management

Online banking; the Future of Banking

Need for Financial Accounting in a Business Entity

The Concept of Managerial Accounting

The Tenets of Capital Structuring

A Brief history of Medicine

Basics of Environmental Sciences

Behavioral Psychology

Cognitive Psychology

Criminology

Developmental Psychology, Child Psychology

Drugs and Pharmacology

General Sociology

Medicine

Neurology

Nursing

Pediatric Medicine

Social policy, health issues and social work

Social Policy, health issues and Social work

Sociology and Gender Issues

Sociology and Gender Issues

The Future of Biology

The Importance of Healthy Living - Nutrition and Fitness

The World of Clinical psychology

Understanding Occupational and Work Psychology

U.S. Government Outsourcing of IT Stirs Debate

Modern Public Relations

The Real Meaning of Motivation

Marketing Communications

Modern Advertising

International Business

Industrial Relations

Services Marketing Delivers Intangibles Instead of Products

International Human Resource Management

Business Plans

Competitive Advantage

Service Quality Comes From Many Sources Within A Business

Change Management

Customer satisfaction

Lifelong choices require career management and planning

A birds eye view into discrimination

Employee Selection

Environment and Sustainable Development

E-Logistics, Distribution and Supply Chain Management

Who are Stakeholders and what is their role?

E-Tailing - Online Retailing

Foreign Market Entry

Internationalization

Small and Medium Businesses

International HRM in multinational organisations

Scientific Management

Strategic Management

Operations Management

Travel And Tourism Marketing Is Highly Competitive

Tourism Management Opens A World Of Career Opportunities

Internet Advertising

Employee training and development

Flexible Employment

Supply Chain Management and Logistics

Work-Life Balance

International and global marketing

International product launch

Relationship marketing

Mergers and Acquisitions

Regulations in the workplace

Reward Management

Developing countries: the best of both worlds!

Economies of Transition

Environmental Economics

Exchange Rates: Get the Facts Right

Fiscal Policy, Budget Deficit and Government Debt

Government Intervention and Market System

International Trade

Labour Market and Unemployment

Macroeconomics

Market Power: Monopoly and Oligopoly

Market System: Price, Demand and Supply

Monetary policy and interest rates

The Euro and the European Union

Truth about FDI

Urbanisation: the characteristic of modern cities

Open-Book Exams